FOLKET
Folket creates dedicated, tailor-made teams that work as an extension of our clients’ organizations. We combine the close collaboration of an in-house team with the creative strength and flexibility of an agency.
We are now looking for a Social Media Creative to join our team for Vattenfall. In this role, you will have the opportunity to gain a deep understanding of one of Sweden’s strongest brands while working closely with both the client and your colleagues at Folket. You will be part of a creative team where everyone contributes and plays an important role.
Folket is centrally located on Götgatsbacken in Södermalm, Stockholm, where we share our office with our sister agencies Tillsammans and Kompis. Altogether, we are around 120 employees across the group.
The team will consists of a Senior Production Manager / Teamlead, Senior Social Media Manager and a Visual Content Creator. The team splits its time between Folket’s office on Götgatan and Vattenfall’s headquarters in Solna.
THE ROLE
As Social Media Creative, you play a kew role in developing creative content for Vattenfall owned channels by creating relevant, engaging, brand-building and influencing communication on social media channels.
Together with the team, you identify opportunities, develop content ideas and turn them into high-quality social-first content that strengthens the brand and creates engagement. You combine creativity with a strong understanding of social media platforms, trends and audience behaviours.
The role is highly hands-on and includes both developing ideas as well as execution. You create content across formats such as video, photography and AI-generated content, adapting ideas to different channels and audiences. You are involved throughout the creative process – from concept development and planning to production, publishing and optimisation.
You stay up to date on trends, behaviours and changes across the platforms and actively contribute to developing how Vattenfall works with social media. The role involves close collaboration with both the team and the client where you are an important part of ensuring quality and relevance in all communication.
ABOUT YOU
We are looking for someone with good operational expertise in social media who thrives in a role where you combine creativity and content creation. You are equally comfortable coming up with new ideas as you are bringing them to life. You have a strong understanding of what works on different platforms and can translate insights, trends and business objectives into engaging content.
You have experience creating content, whether through video, photography, copywriting, editing or AI-assisted production.
As a person you are curious, creative and proactive. You also have an eye for detail and a strong understanding of what drives engagement on social media. You are curious about developments within the field and see AI and new tools as a natural part of improving ways of working and enhancing results.
You are a team player who thrives in collaboration with others while also being self-sufficient and comfortable driving your work forward independently.
COMPETENCIES AND EXPERIENCE
Mandatory
At least 5 years of experience working with social media in an operational role
Experience working across all relevant social media platforms (Meta, LinkedIn, TikTok, YouTube)
Experience in creating creative ideas and content for social media
Understanding of how organic and paid content work together
Experience working with external partners or agencies
Experience with AI tools within analysis, content, or production
Fluent in Swedish and English
Relevant education
Beneficial
- German and/or Dutch language skills
- Experience working with international brands
ABOUT VATTENFALL
Vattenfall is one of Europe’s largest producers and retailers of electricity and heat. Its main markets are Sweden, Germany, the Netherlands, Denmark, and the United Kingdom. The Vattenfall Group has approximately 21,000 employees. Through more than a hundred years of innovation, Vattenfall has electrified industries, delivered energy to homes, and helped shape modern society.
APPLICATION
The position is full-time with start in September. Selection and interviews are conducted on an ongoing basis. We are happy to receive your application in English but Swedish is also welcome. For questions regarding the position, please contact Felicia Norberg at [email protected]
We look forward to receiving your application!
We strongly believe that diversity of experience, perspectives, and background will lead to a better environment for our employees and a better product for our clients.
