- Extensive experience within Product Management, Buying or Category Management.
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A proven track record of developing successful and innovative assortments for international consumer brands.
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Strong commercial mindset with the ability to balance consumer needs, brand positioning and commercial performance.
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Comfortable operating with uncertainty, structuring a way forward in fast-moving or undefined situations without waiting for perfect information.
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Experience or strong working familiarity with our target activities, and the ability to translate activity-specific demands (weight, layering, weather exposure and movement) into product requirements.
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This role requires travel for several weeks each year for supplier visits, product testing, trade shows and sales meetings.
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Excellent understanding of product development, assortment strategy and product lifecycle management.
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Strong analytical skills with confidence using data to support decision making and identify commercial opportunities.
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Experience leading complex cross-functional projects and influencing multiple stakeholders.
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Excellent communication and presentation skills.
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Minimum 10 years of relevant experience.
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Experience working across both Direct-to-Consumer (DTC) and Wholesale channels is considered an advantage.
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Fluent in English, both written and spoken.
Who you are
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You are energized by identifying new opportunities and turning consumer insights into value and excitement for consumers, the brand and the business.
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You naturally combine vision with strategic thinking, always looking ahead and staying curious about what's next - identifying emerging consumer needs, outdoor and sports trends, and translating them into future product opportunities.
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You naturally build strong relationships, create momentum and enjoy bringing people together around common goals and ideas. You're comfortable making decisions, taking ownership and navigating complexity while keeping the bigger picture in mind.
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Most importantly, you're driven by building categories through exceptional products that strengthen the Haglöfs brand, reinforce its positioning and deliver commercial success.
You'll thrive in this role if you...
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Are passionate about understanding consumers and market trends.
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Are constantly looking for opportunities to improve the business.
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Combine strategic thinking with hands-on execution.
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Use data to make confident decisions without losing creativity.
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Build trust and influence across teams.
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Balance brand ambition with commercial performance.
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Create clarity, inspire others and keep momentum through complex challenges
Why Haglöfs?
For more than 100 years, Haglöfs has inspired people to explore the outdoors with high-performing, durable products designed for demanding conditions.
Joining Haglöfs means becoming part of a passionate, collaborative and purpose-driven team where innovation, sustainability and craftsmanship come together. Working alongside talented colleagues across the business, you'll help shape future assortments from the very first consumer insight to launch, creating products that strengthen the Haglöfs brand and drive long-term business growth.
This is a permanent position with a six-month probationary period. The start date will be agreed with the successful candidate.
Our headquarters are currently based in Alvik, Stockholm, and during 2026 we’ll move to our new inspiring office in the vibrant Slakthusområdet district.
Selection will be based on your CV and answers to a few screening questions. Applications are reviewed on an ongoing basis, so don't wait to apply!
