About Volvo Buses
Volvo Buses is one of the world’s leading providers of sustainable people transport solutions. Our offer includes premium chassis, city and intercity buses, coaches, and a wide range of services – from connected services for increased productivity, uptime, and safety to financing and project management.
Within Brand, Marketing and Communication, we strengthen Volvo Buses as a premium, trusted, and human-centric brand. We support the business through clear narratives, coordinated launch communication, marketing activation, and strong brand presence across markets, channels and global customer touchpoints.
The role
As Head of Commercial Launch Communication and Global Exhibitions, you will play a central role in leading the communication planning, market activation and brand expression for Volvo Buses’ major commercial launches, global tradeshows, and other key events. You will drive the communication and marketing workstream in complex cross-functional projects, ensuring that products, services and strategic messages are brought to market with clarity, consistency and commercial impact.
Your work will directly support our commercial agenda and strengthen Volvo Buses’ position in sustainable people transport. You will ensure alignment across regions, clusters, and functions on launch communications, messaging, marketing activation, and customer-facing experiences. Through effective governance, working groups, and reference groups, you will translate the Volvo Buses brand strategy into consistent, high-quality execution across every major launch and event.
What you will do
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Lead the communication and marketing workstream for major Volvo Buses global commercial launches, ensuring clear messaging, strong marketing activation and alignment with the established launch process.
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Drive the governance and coordination of launch projects, including working groups, reference groups, suppliers and key stakeholders across regions, clusters and functions.
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Secure early involvement, input and approval from relevant market and regional representatives to ensure strong local relevance and execution.
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Prepare, position and present proposals, launch plans, progress and communication priorities to secure endorsement from Volvo Buses management team and other decision forums
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Act as project lead for global and major tradeshows, exhibitions and events, from early planning, stand surface booking and concept development to supplier coordination, execution and follow-up.
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Ensure that launches, tradeshows and events translate Volvo Buses’ brand strategy into clear customer experiences, strong brand expression and high-quality execution.
